GUIDE

Does my business show up in ChatGPT?

Buyers ask ChatGPT, Perplexity and Google AI who to hire before they ever search your name. Here is the five minute check, and the one rule that keeps it honest.

1

Sign out first

Your own ChatGPT remembers you. It will name you to be helpful. That is not visibility, that is flattery. Test as a stranger: a signed out window, a new chat for every question.

2

Ask what buyers ask, not your name

Nobody types your company name when they do not know you exist. Type what your buyer types: "best marketing company near me", "ai consultant for small business", "hotel revenue management consultant". Use the words they would use, not your category name.

3

Save the page

Screenshot or save every answer with the date. Engines change their answers day to day. One pass is a story. Three passes on separate days that agree is a measurement.

4

Count, do not score

Write it down as a count: named on 2 of 12. Which 2. Who was named instead. The companies named instead of you are your real competitor list, and the questions they own are your build list.

5

If the answer is no

Questions you built a page for get named. Questions you did not, do not. The fix is a page that answers the exact question in the first sentence, in the buyer's words, with the structure AI engines can read. Then test again.

Questions you built a page for get named. Questions you did not, do not. That is the whole pattern. If you want the full test run for you, every question asked signed out and every result page saved, that is what BERMO does. How it works.

The fast version

  • Sign out. New chat per question.
  • Ask the questions buyers type, not your name.
  • Save every answer with the date. Repeat on another day.
  • Count named of asked. Note who was named instead.
  • Build the page for each missed question, then test again.

Common questions

Why does ChatGPT name me when I ask it myself?
Because it remembers you. Logged in answers are personalized. Signed out is the only honest test.

Does Google AI work the same way?
Close. Google AI Overviews pull from pages Google already trusts. Perplexity and ChatGPT browse the web with Bing's index. Being named needs the same thing in all of them: a page that answers the question plainly.

Can BERMO run this for me?
Yes. We harvest the questions your buyers type, ask every one signed out, save every result page, build what is missing, and rerun the same test to show what moved. Read platform or agency for what to expect.

Want us to run the test for you, with every page saved?

Get my initial Gap Scan, free